Brief:
There are a large variety of print methods and techniques available to the designer.
Each of these can enhance a piece of communication.
This project is designed to demonstrate how best to use these processes and also how to visualise them successfully.
The module will be split into five sections. In each of these sections you will design and produce a piece of print. There will be five pieces of print in total. Each piece will examine one aspect of your subject matter (for instance you could deal with information chronologically or split into easily defined sections). Each of these sections should utilise elements such as typography, layout, imagery, pattern, colour. It should also contain at least 500 words of text, relevant to that part of the subject.
Each piece of print will use at least two print techniques or processes. It will also examine different substrates. Each piece of print can incorporate a number of pages and be any scale.
The final week of the project (before assessment week) will be the design and creation of a vehicle for the pieces of print – this can be in the form of an outer cover, box, container or similar. This overall vehicle will reflect, in some way, the subject matter that you are dealing with, and will also involve at least one print technique.
Each piece of print should be researched (with reference to the subject matter and the print techniques used).
Each piece of print can be different in scale/binding/materials and have individual personality, but must also ‘hang together’ when combined with all other pieces of print. There must be a thread that can be recognised throughout (however, this should not restrain the potential for a dynamic and varied execution).
Scale/surprise/delivery/innovation/materials are some of the many elements that a designer can use to create impact.
Monday, 18 May 2009
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